Hi, I’m Gina.

Brooklyn-bred, Los Angeles–based UX/UI and content designer with a background in graphic design, editorial design, branding, and art direction. I’ve spent over 20 years helping clients tell their stories through thoughtful design and clear communication. Whether I’m designing a website, shaping a brand identity, or writing microcopy, I’m always thinking about how to make the experience feel seamless, human, and a little bit delightful.

My process is rooted in empathy and curiosity. I love digging into what users need, what clients value, and how design can bridge the two. My goal is to create work that not only looks good, but is genuinely useful, no matter the medium.

When I’m not working, I’m probably spending time with my two officemates, Budz and Miss Clawdy—the very good dogs who keep morale high. I’m also a hiker, a volunteer lasagna-maker, a member of two book clubs and a music lover.